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According to the CDC, approximately 70 million US adults have some form of sleep disorder, and another 9 million Americans use prescription medication to fall asleep. Sleep deficiencies affect more than our mood, lack of sleep is increasingly recognized as a cause of chronic diseases such as heart disease, depression, and even diabetes.1

  • 70 mil of Americans have some form of a sleep disorder

  • 9 mil Americans use prescription medication to fall asleep

Why Do Americans Have Such Trouble Falling Asleep?

We live in a culture of chronic overstimulation. Round the clock access to technology, demanding work schedules, and poor dietary choices, all put us under constant stress. Cortisol is the “stress hormone.” When we are under stress, our cortisol levels spike. In normal amounts, cortisol is healthy. However, too much cortisol can disrupt our body’s natural clock, called our circadian rhythm, that regulates sleep patterns.

In a healthy circadian rhythm, cortisol peaks in the morning when it’s time to start the day. When the sun sets, cortisol levels wane, and the “sleep hormone,” called melatonin, kicks in and tells our body it’s time to sleep.

However, when we’re stressed, cortisol levels surge out of control, causing the body to be in a state of alert when it needs to sleep. Cortisol robs the body of magnesium, which is a mineral required for more than 300 biochemical reactions in the body, including metabolizing melatonin. Without magnesium, your body can’t use melatonin, and you can’t get to sleep.2

Healthy Circadian Rhythm
Healthy Circadian Rhythm
Stressed Circadian Rhythm
Stress Circadian Rhythm

  Cortisol        Melatonin

Is bathing in salt the key to better sleep?

Just as sleep disorders are an epidemic in the US, so too is magnesium deficiency. An estimated 8 out of 10 American adults are magnesium deficient. Clinical studies have shown that magnesium supplementation both reduces cortisol levels and is an effective treatment for insomnia.3 To quote one of the studies:

The science is clear: magnesium helps people sleep better.

“Supplementation of magnesium appears to improve 
subjective measures of insomnia such as ISI score, sleep 
efficiency, sleep time and sleep onset latency, early 
morning awakening, and likewise, insomnia objective 
measures such as concentration of serum renin, melatonin, and serum cortisol…”

The science is clear: magnesium helps people sleep better. The irony is that industrial farming methods, and poor diet, have made it harder for us to get magnesium through food. To further complicate matters, many people don’t tolerate oral magnesium supplements, which in addition to their numerous health benefits, can also act as a laxative. Epsom salt, or magnesium sulfate, is a powerful source of magnesium that is absorbed directly through the skin when we take a hot bath.4

Hot Water + Salt = Calming Goodness

Who doesn’t love a hot bath?

Hot baths are an ancient relaxation ritual that give us permission to take time away from email, apps, and television. Emerging science suggests that taking a hot bath actually mimics the physiological effects of exercise.

Add epsom salt, Dead Sea salt, and soothing organic essential oils to the mix and you have a potent formula for relaxation.

The primary ingredient in all Sleep Salts products is a blend of pharmaceutical grade Epsom Salt, and the highest quality Dead Sea Salt from Israel. As we’ve discussed above, Epsom salt is another name for magnesium sulfate. Dead Sea Salt is also rich in magnesium, plus other minerals your body needs such as potassium, calcium chloride, sodium and bromide. Through the process of dermal absorption, when you bathe in these minerals your body absorbs them directly through your skin.

The result is a boost of magnesium, a drop in cortisol and stress, and a better night’s sleep for you.


2 Goodman, Dennis, M.D., Magnificent Magnesium: your essential key to a healthy heart and more, Square One Publishers, 2013